Drive growth with Auto on Walmart Marketplace

Drive growth with Auto on Walmart Marketplace

Did you know Walmart Marketplace is a destination for automotive shoppers? From replacement parts to accessories and tools, Walmart Marketplace connects sellers with millions of customers searching for the products that keep them moving.

New to Marketplace?

Already a seller?

Expanding opportunities across high-demand Auto categories

Replacement parts

Brake pads, filters, batteries, spark plugs

Exterior accessories

Floor mats, lighting, roof covers, tonneau covers

Interior accessories

Seat covers, dash cams, phone mounts

Tools and garage

Diagnostic tools, jacks, compressors, tool sets

Tires and wheels

Tires, wheel accessories, inflators

Car care and maintenance

Oils, cleaners, detailing products, wiper blades

Built-in benefits that help auto sellers grow

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Reach millions of high-intent shoppers

Connect with customers actively searching for automotive products and hard-to-find parts.

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Build buyer confidence with a trusted platform

Leverage Walmart's established customer trust and longtime name in retail to help drive conversion.

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Scale with tools designed for growth

Access powerful solutions for catalog management, advertising, fulfillment and integrations.

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The Walmart Advantage in auto

Walmart combines the massive scale and capabilities of our eCommerce platform with the unmatched physical presence of our Auto Care Center to deliver a one-of-a-kind omnichannel advantage.

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Turn fitment accuracy into higher conversion

Help shoppers find the right direct-fit part and accessories from your catalog with Virtual Garage, which stores shoppers' vehicle information in the Walmart app for easy discoverability.

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Close more sales with omni capabilities

Drive sales to your products through ship-to-store installation at Walmart Auto Care Centers, blending digital convenience with trusted auto services through the Walmart app.*

*Where the experience is available.

Seller success starts here

See how sellers like you are growing their automotive business on Walmart Marketplace.

CASE STUDY: BestWheelsOnline 

See how top tire brand achieved 200% sales growth on Walmart Marketplace.*

*Data provided by BestWheelsOnline.

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