Search Engine Marketing (SEM)
Soar to the top of Google search results. Grow your Marketplace sales.
Marketplace sellers see an average of
4:1 Return on Ad Spend*
* Walmart first-party data, Feb–Oct 2023.
Promote your listings through Google Shopping Ads and reach customers searching for products like yours.
Instant
discoverability
Drive traffic to new or under-performing listings.
Unlock Google’s
audience
Reach customers searching and shopping on Google.
Easy
access
Create your first campaign in just a few simple steps.
Strategic expansion, faster results
Enjoy a frictionless process
- Set up campaigns in Seller Center
- Prioritize items with our proprietary recommendations
- Add items in bulk—up to 1,000 at a time
- Track performance with interactive data visualizations
Designed to maximize performance and drive your business forward
Leveraging the power of AI algorithms, Walmart’s SEM platform…
- Predicts revenue, demand, and seasonal fluctuations
- Scrutinizes historical sales data and current market conditions
- Optimizes and refines bidding strategies
Learn how
Your listings are waiting to be discovered
Use our how-to guide to get started with SEM today!
