Big, small, new, established, and everything in between: Business size or experience does not matter when it comes to scaling successfully with Walmart Fulfillment Services (WFS). As a powerful yet low-cost solution, WFS presents an outstanding opportunity to tap into one of the world’s largest fulfillment networks.

Whether it’s streamlining operations or handling fast shipping, any Walmart Marketplace business has the chance to level up with WFS. Currently, 66% of top sellers on Walmart.com are enrolled in WFS.* Read on to find out how some of our sellers have leveraged WFS to fulfill their business needs!

*Walmart first-party data, February 2022–January 2023

Don’t just take our word for it. Check out these success stories:

Miko

Producer of holistic wellness products

SJM Marketplace Ventures

Outdoor power equipment brick-and-mortar business

Growve

Health and wellness brand builder for marketplaces

Cate & Chloe

High-quality yet affordable jewelry brand

ESI

Small distributor of consumer electronics

Best Choice Products (BCP)

Developer of top-rated, economically priced items

3 strategic ways WFS can help your business grow:

1  Expedite delivery & build a loyal customer base

Both sellers and customers can benefit from low-cost, 2-day shipping in the US. WFS items are labeled with “arriving in 2 days” and Fulfilled by Walmart tags for more visibility and conversion, while customers get their orders faster. This means as a Marketplace seller, you can establish new and loyal, repeat customers—and see unprecedented growth like the businesses below:

MIKO

Opportunity

  • Needed a reliable end-to-end fulfillment service that gives customers fast, free shipping
  • Looked for avenues to build upon growth, improve visibility, and drive sales

Thanks to WFS…

  • Items that did not previously have 2-day shipping experienced a 1573% lift in GMV
  • 82% of Miko’s current GMV is driven by products fulfilled by Walmart
    Source: Walmart first-party data, 2021–2022
  • MIKO can focus on product innovation, marketing, and expansion

SJM MARKETPLACE VENTURES

Opportunity

Wanted to draw more convenience-driven customers with fast, free, nationwide shipping options

Thanks to WFS…

  • Efficiency and productivity increased, allowing staff to focus on other projects for growth
  • SJM saw a 9.43x year-over-year increase in their WFS assortment
    Source: Walmart first-party data, February 2022–January 2023

GROWVE

Opportunity

Saw how WFS’ vast distribution network could help them fulfill items and ensure customers faster, on-time delivery

Thanks to WFS…

Try using WFS’ Preferred Carrier Program to reduce inbound shipping rates!
Benefit from Walmart’s discounted rates for FedEx small parcel and less-than-truckload (LTL) deliveries.

2  Streamline operations by sending items in bulk & outsourcing inventory prep

Sellers below took advantage of the no-minimum, no-maximum benefit for storing and shipping with WFS. Plus, they let WFS handle their inventory management with Prep Services like individual Item Labeling. This helped ensure their items were prepared correctly and consistently. Read these impressive testimonials:

CATE & CHLOE

Opportunity

Faced operational obstacles with fulfillment, such as having to individually package each item, while seeing a high number of orders

Thanks to WFS…

  • Fulfillment became easier and items could now be sent out in bulk
  • Shipping in bulk also allowed for more accuracy
  • “It makes the busiest days the easiest when you don’t have to ship the orders yourself.”
    – Kennedy Woodward, Cate & Chloe Account Director

ESI

Opportunity

Needed to deliver an influx of large and fragile items with limited warehouse space and a limited number of employees

Thanks to WFS…

  • Orders could be handled in bulk, freeing up time that would have been spent on packaging and shipping each product
  • Enhanced accuracy in operations, allowing them to focus on expanding their Walmart.com product range
  • Led to triple-digit growth as a result
    Source: https://youtu.be/_pST_LlnEjA?si=qu_ZHDBcpoO8hCbq&t=96

Leverage WFS for multi-box fulfillment solutions.
Ship larger items and kits, sets, and bundles that come in multiple boxes with no additional fees at the same low cost as single-box products!

3  Outshine your competition & save time ahead of major shopping events

With WFS, it’s easy to get a head start on big shopping periods when there’s high demand and volume of orders. Find out how these businesses got ahead of busy days and scaled up efficiently by enrolling in WFS:

MIKO

Opportunity

Needed a solution to store, pick, pack, and ship incoming orders, as well as handle all aspects of the post-purchase experience like customer service, returns, and replacements

Thanks to WFS…

MIKO saw a 133.9% increase in GMV during the peak holiday period of 2022 (11/1–12/17) than they did during the same period in 2021
Source: Walmart first-party data, 2021–2022

CATE & CHLOE

Opportunity

  • Typically see the highest demand during holidays like Black Friday and Cyber Monday, totaling 70% of their total sales
  • Needed help preparing ahead of the high traffic of these gifting seasons

Thanks to WFS…

  • Preparing in advance for key periods has become much easier and more efficient
  • Cate & Chloe could send their entire Q4 catalog to WFS warehouses ahead of peak season, freeing them from packing and shipping thousands of packages during the holidays

BEST CHOICE PRODUCTS (BCP)

Opportunity

Wanted to open up additional sales opportunities on Walmart.com during the holidays

Thanks to WFS…

“WFS was easy to integrate and use allowing us to scale up quickly and efficiently during the peak holiday shopping season.”
– Brian Snapp, BCP Director of Marketplace

Unlock Walmart’s expert insights with WFS. View real-time data on your sales, as well as personalized recommendations to optimize your business—like which in-demand items to add to your assortment.

Key takeaways for enrolling in WFS:

By fulfilling through WFS, Marketplace sellers of all business levels can thrive, be more competitive, and expand their online footprint.

  • Accelerate your shipping process and win over customers with low-cost, 2-day delivery
  • Streamline operations and remove fulfillment obstacles, so that you can focus on offering the best products at the best prices
  • Free up your time ahead of busy periods and key shopping events to beat competition

Ready to join in on these sellers’ success
and let Walmart fulfill your business needs?

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