Shipping Templates

Shipping Templates

Optimize your Shipping Template settings to help boost conversion & set up more accurate delivery promises.

Log in to Seller Center and find Shipping Templates under the Settings menu to start customizing your setup.

Shipping Templates are designed to simplify shipping settings setup with multiple custom configurations, flexible transit times, granular delivery regions, and reports. Optimize your shipping settings and increase sales with easy-to-use templates—all within Seller Center—or using your preferred integration method.

Explore more ways to get the most out of Shipping Templates with these exciting features:

Automated shipping settings

Streamline your shipping setup with our new automation feature & improve the accuracy of your delivery promise.

shipping settings

Customize your own templates based on your fulfillment network, preferred shipping carriers & assortment needs.

Granular, flexible options

Exceed customers’ expectations with faster shipping in regions where you can reach customers in just two days.

Configuration reports

Download reports to instantly see which SKUs are assigned to each template.

Automated shipping settings

Now there’s no need to manually set transit times in your shipping settings. With our new automation feature, Walmart automatically generates transit times based on your warehouse zip code, carrier service and your customer’s address. Bridge the gap between estimated and actual delivery dates and provide more precise shipping information for all your items.

Please note that our automated settings currently support UPS, USPS and FedEx for the time being. You may create custom templates for other carriers via manual shipping settings.

Apply custom settings to your entire catalog or assign SKUs to different templates as desired.

Manual shipping settings

Build a robust shipping strategy on your own terms. Enjoy flexibility to apply custom settings to each item in your catalog or assign different SKUs to different templates as desired.

When you create a Custom Shipping Template, configure your manual shipping settings in 4 easy steps:

  1. Set up your warehouse(s) in Seller Center
  2. Identify your shipping transit time by region based on your specific carrier(s) and shipping service(s)
  3. Create and configure your shipping templates by region (Note: A faster delivery promise has a higher conversion rate on average)
  4. Assign your entire catalog or any number of SKUs to your shipping templates

Granular delivery & flexible transit times

A fast delivery promise on your product page drives your conversion rate. With regional setup, you can easily participate in TwoDay and ThreeDay programs. Benefit from increased visibility and Buy Box prominence to help increase your conversion rate.

Transit time options

  • TwoDay
    1-2 days
  • Standard
    3-5 days
  • Value
    6-7 days
  • Freight
    6-10 days

Configuration reports

Keeping track of your setup—no matter how advanced—is simple. View configuration reports to quickly see where SKUs are assigned. There’s no need to hold on to former shipping spec sheets to remember where SKUs have been assigned.

Seller Center resources