Say hello to Marketplace Learn: your new one-stop resource hub!

We’re excited to announce Marketplace Learn, our versatile new platform for learning about all things Walmart Marketplace. Visit the website to explore:

• 300+ refreshed seller guides and tutorials
• 50+ Seller Academy video lessons
• 100+ updated FAQs
• Instant access to Release Notes

 

Explore Marketplace Learn

Discover features and manage tasks with fewer clicks in Seller Center!

Exciting news! We’ve given your Seller Center experience a makeover. Now, when you toggle to the new navigation experience, you can find and explore these enhancements:

• New Performance, Payments, Pricing, and Growth categories for easy access to critical tasks
• Enhanced menu navigation features main categories listed up front and easy, one-click access to subcategories
• The ability to easily update your Account Settings
• A new app switcher that allows you to seamlessly toggle between external apps like the Walmart Brand Portal and Walmart Ad Center

 

Try it now

Ace back-to-class season with Walmart first-party insights

Ready to win one of the biggest shopping seasons in the U.S.? Discover how to connect the right customers with the products they need for their back-to-class preparations using Walmart Connect’s insights, packed with first-party data.

Learn more

Introducing our new, self-service Rich Media portal!

Conveniently located in Seller Center, you can now upload and manage your own video and 360-spin assets for all your listings via your Media Library dashboard—no support tickets needed!

Explore in Seller Center

Get certified faster with updated Walmart Connect courses

We’ve updated the Sponsored Search and Sponsored Products Ad Certification courses on Walmart Connect Academy. Now, you can complete six comprehensive courses and get certified in just over an hour!

Go to Walmart Connect Academy

Are you prepared for the Baby Days savings event?

Baby Days is just around the corner with the savings event running from September 1–30! We’re excited to help customers find the perfect gifts for their little ones. Here’s how to prep your assortment and help boost your business:

• Add new SKUs
• Restock inventory
• 100+ updated FAQs
• Refresh listings with relevant keywords
• Offer promo pricing with at least a 15% discount for better visibility
• Increase shipping speed and enroll in Walmart Fulfillment Services (WFS)
  •  Sellers see 50% GMV growth* for items with ‘Fulfilled by Walmart’ and ‘2-day shipping’ tags.

Head to Seller Center to refresh your assortment and get started with WFS!

Update pricing

 

Get started with WFS

*On average. Walmart first-party data, February 2023-February 2024.
Sellers see 50% GMV growth,* on average, for items with ‘Fulfilled by Walmart’ and ‘2-day shipping’ tags.
Sellers with previous 2-day shipping see an average GMV lift of 50%* for both sortable and non-sortable items.

Dobest increases visibility and GMV growth with Walmart’s Search Engine Marketing

In our latest case study, learn how Dobest, a Marketplace seller, increased sales, traffic, and conversion rates by leveraging Search Engine Marketing to drive traffic to their Walmart listings. Discover the strategies they used to achieve a GMV growth of $1.11M, an SEM Return on Ad Spend of $8.55, and a 100% Buy Box win rate increase!

Read now

Is your business retail ready? Find out in our latest Walmart Connect blog post

Want to expand your reach and achieve breakout growth on Walmart’s platform? Walmart Connect can help! Our latest blog post outlines the five pillars of retail readiness. Get tips to help increase product visibility and sales, and learn how to leverage Sponsored Product ads to reach ready-to-buy customers.

Read now

Build trust with customers with our Extended Holiday Return Guarantee

Our policy requires that all items purchased in-store or online from October 1, 2024, through December 31, 2024, will be returnable until January 31, 2025. The guarantee applies to all orders except for AppleCare, Walmart protection plans, wireless phones, precious metals, major appliances, and some select luxury and Holiday items. You do not have to do anything as the return window will be updated automatically. Our Extended Holiday Return Guarantee policy aligns with the industry standard and allows peace of mind for shoppers throughout the holiday season.