Marketplace Newsletter

February 2024 | View All

News & Announcements

Registered brands can now effortlessly create their own Brand Shop and Shelf on and our app to help boost awareness and sales. With a Brand Shop, you have an always-on virtual storefront that tells your brand story. Then, a Shelf showcases a curated assortment of items designed around a seasonal promotion, theme, category, or benefit. Self-serve setup is quick and easy, and you can track your success across ten metrics!

Get started

Get your assortment spring-ready with Walmart Fulfillment Services

As spring approaches, we anticipate a surge in demand for outdoor products, such as patio sets and grills, plus home essentials like furniture, storage, and appliances as shoppers utilize their tax refunds. We also predict shoppers will be looking for baby furniture during our Baby Days event. Get a head start on the season and put these types of larger items and kits, sets, and bundles in front of shoppers with Walmart Fulfillment Services.

Learn more

Don't want your return packages back? Add a Keep It Rule!

Say goodbye to unwanted return packages and save on shipping costs by adding a Keep It Rule, which now includes customer returns initiated in Walmart stores.* When you apply this rule to your SKUs, customers who initiate a return can keep their item and get a refund. Save yourself time and money when you get started today.

Add a Keep It Rule

*Keep It Rules do not apply to items fulfilled by Walmart Fulfillment Services when returned in store without initiating a return online.

Capitalize on heightened site traffic during our Marketplace Spotlights events

It’s time to set up promotional pricing, leverage Sponsored Search campaigns, and submit items for our latest Marketplace Spotlights events! If you have access to the Campaigns Management Dashboard, we suggest updating your promotional pricing. If not, you can still take advantage of these events by adjusting your pricing and offering fast, free shipping.

February March
Jumpstarter 2024 Restored/Refurbished Tech + Restored Kitchen
Snow Joe/Snow Sleep Solutions + Furniture
Big Screen TVs Spring Home Refresh
Dyson Guest ready for Easter
Our Favorite Home Brands E-Bikes
Gildan/Stock up and Save Pool Side Fun
Wireless Event — phones, wearables, and more
Major Appliances


See campaign list*


Update pricing


*Sellers with access to the Campaigns Management Dashboard only.

Try Skulbox for free! An easier, more efficient way to sort orders

Solution provider, Skulbox, promises to help you eliminate sorting and shipping mistakes. Walmart sellers can try this service for free until February 28th, 2024. Help speed up your workflow and boost productivity with this unique DIY solution. It takes just one hour to set up, and training staff is a breeze—no experience needed.

Try it now

Security & Privacy

Walmart protects your security and privacy. We will never ask for personal information (such as passwords or credit card numbers) in an email. If you receive such a request, please do not respond to the email.

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