Marketplace Newsletter

August 2025 | View All

News & Announcements

Walmart’s Back-to-School event is kicking off soon

The bell’s about to ring for the new school year—and it’s time to get your inventory ready. Shoppers will be looking for supplies, tech, clothing, and more.

Tip: Deliver with Walmart Fulfillment Services (WFS) to leverage fast, cost-effective shipping. Sellers fulfilling through WFS see an average GMV growth of 50% for items with ‘Fulfilled by Walmart’ and ‘2-day shipping’ tags.*

Don’t delay—get started now and let WFS help you succeed.

Ship with WFS

*Walmart first-party data, July 2024–June 2025

Seller app available for Android, plus new countries for iOS

Our app is now available on both Android and iOS! Use it to manage your U.S. Marketplace business anytime, anywhere. Plus, sellers based in Canada, Mexico, and Chile can access the app on iOS.*

We’ve also added three powerful new app features:

Seller Performance dashboard

Leverage the Seller Performance dashboard to track key performance metrics and identify improvement areas while on the go. Maintaining a strong performance means less risk of account suspension or termination.

Success Hub

Success Hub delivers personalized, data-driven recommendations to help you optimize pricing, improve inventory availability, and boost sales. Already popular on the web, it’s now available for mobile.

Customer cancellation push notifications

With customer cancellation push notifications, you’ll be notified the moment a customer cancels an order, helping you avoid shipping canceled items and reducing costly returns.

Download the app

*The Walmart Seller app is available from the Google Play store across all countries except China, Canada, Mexico, Chile, and countries subject to OFAC (Office of Foreign Assets Control) sanctions.

Enjoy zero peak-season WFS storage fees

We’re waiving peak-season storage fees October 1–December 31, and we strongly recommend sending inventory to WFS fulfillment centers by October 1 to maximize your savings!

Get started

Peak season is October 1, 2025–December 31, 2025. Standard storage fees of $0.75 per cubic foot per month still apply. Storage costs will be automatically adjusted for the duration of the promotion. 

We’re grateful for the generous support of our sponsors, who help make Let’s Grow! 2025 Walmart Marketplace Seller Summit possible. Thanks to your significant contributions, we can help sellers thrive on our platform. We look forward to seeing you August 25–27 in San Diego.

Introducing a new financing provider—Uncapped

 We have a new third-party capital option for sellers in the U.S.: Uncapped. Whether you’re buying inventory for the busy season or purchasing ads, flexible financing from Uncapped can help you grow.

Get started

Did you know?

The Savings dashboard lets you see how much you’ve saved from incentives and discover new opportunities. To access it, log in to Seller Center and select Payments, then scroll down to the Savings box.

Get started

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