SellerFile is a powerful analytics platform built for Walmart Marketplace sellers. The platform consolidates data from multiple sources, including Walmart Marketplace, WFS, Walmart Connect, and ShipStation into a unified dashboard that delivers real-time insights into sales, ads, fulfillment, and profitability.

At SellerFile, we focus on solving the most common data visualization challenges sellers face when trying to analyze performance across disconnected data sets to identify anomalies, trends, and the impact of changes or improvements. Our core platform features are built to simplify this complexity and enable faster, data-driven decision-making while staying informed about real-time business performance:

• Real-Time Profit Tracking: View true profitability by account and product, with full cost allocation for ad spend, WFS fees, shipping, commissions, refunds, and many other costs.
• Visual Analytics with Notes: Users can overlay multiple metrics on one chart, add trendlines, and insert time-stamped notes to track how strategic changes (like pricing, ad adjustments, or other updates) affect performance metrics such as ACOS or sales and more.
• Interactive Tiles & Time Control: Sellers can create multiple customizable “tiles” that summarize key metrics like sales and refunds across any selected date range, with the ability to quickly switch between periods defined by the tiles. All data dynamically adjusts based on the tile time period and selected time zone.
• Product & Order Views: The Filterable ‘Product’ view gives users a snapshot of the account’s product catalog and allows setting cost of goods for accurate profit calculation while ‘Orders’ view allows historical order search by ID or customer name and see order details, fulfillment method, and shipping status.
• Comprehensive P&L Tab: A full breakdown of profits and losses by time period, sorted by order or statement date giving sellers unmatched financial clarity across their operations.
• Multi-Account Access: Ideal for agencies and multi-brand operators, SellerFile allows connection to multiple Walmart accounts and provides centralized performance tracking across all connected data sources such as Walmart Marketplace, Walmart Ads Platform, WFS and ShipStation.

With SellerFile, Walmart seller’s gain a clear, reliable view of their performance and profitability. Our platform helps sellers easily test ideas, improvements and changes helping them focus on what matters growing their business while we handle the complexity of data integration and analytics.